YOUTUBE VIDEOS ARE DESIGNED TO TRICK PEOPLE INTO WANTING PLASTIC SURGERY, STUDY FINDS
YOUTUBE VIDEOS ARE DESIGNED TO TRICK PEOPLE INTO WANTING PLASTIC SURGERY, STUDY FINDS
ANTHONY CUTHBERTSON
Independent
YouTube has become a source of misinformation on medical procedures, a study has found, with marketing campaigns for plastic surgery found to be masquerading as informational videos.
Researchers at Rutgers University evaluated 240 of the most-viewed YouTube videos relating to facial plastic surgery using a set of criteria designed to assess the quality of medical information provided.
The people who posted the videos, which together had more than 160 million views on the Google-owned platform, were also evaluated by the researchers to determine whether they were healthcare professionals, patients, or third-parties.